Since
we are celebrating the anniversary of the
first man on the moon (July 20, 1969) as our
Theme of the Month,
we selected MoonPies for our food discussion
this month. Whip up one of the MoonPie recipes
above (or buy some MoonPies and bring them
to the activity). Then, while you are enjoying
a snack, share the following interesting information
about MoonPies.
What
is a MoonPie?
A
MoonPie is a marshmallow sandwich dipped in
chocolate. Its delicious flavor and interesting
folklore have made the MoonPie a unique snack
favorite for generations.
The
Very Beginning
MoonPie
(one word) is a trademarked name of the Chattanooga
Bakery, which was founded in the early 1900s
as a subsidiary of the Mountain City Flour
Mill in Chattanooga, Tennessee. The bakery's
original purpose was to come up with ways
to use the excess flour produced by the mill.
By 1910, the bakery offered over 200 different
confectionery items. In 1917, the bakery developed
the MoonPie. (The MoonPie turns 90 this year!)
The
exact history of how the MoonPie was invented
was not documented
by the Chattanooga Bakery. What a shame.
However, historian Ronald Dickson of Charlotte,
North Carolina, believes he has uncovered
the true tale. Mr.
Dickson wrote a book, The
Great American MoonPie Handbook,
about the MoonPie's lost history. Soon after
his book was published, a man named Earl Mitchell,
Jr. telephoned Mr. Dickson to tell him some
exciting news. Earl identified his deceased
father, Earl Mitchell, Sr., as the person
responsible for the invention of the MoonPie.
As
The Story Goes...
Early
in the 1900s, while servicing his territory
of Kentucky, Tennessee and West Virginia,
Mr. Mitchell was visiting a company store
that catered to the coal miners. He asked
them what they might enjoy as a snack.
The miners said they wanted something for
their lunch pails, but it had to be solid
and filling. Mr. Mitchell asked, “About how big?” It was
night and the moon was rising, so a miner
held out his big hands to frame the moon and
said, “As big as the moon and twice as thick!”
Mr. Mitchell noticed some of the workers dipping
graham cookies into marshmallow and placing
them on the windowsill to harden. So, with
that in mind, he headed back to the bakery
with an idea. Mr. Mitchell added another cookie
and a generous coating of chocolate and sent
them back for the workers to try. Everyone
loved the "MoonPies," which became
a regular item for the bakery.
By
the late 1950s, the MoonPie had grown in
popularity, especially in the South. The
phrase "RC
Cola and a MoonPie" became a well-known
phrase, as many people enjoyed this delicious,
bargain-priced combination.
MoonPies
and RC Cola - The Dixie Duo
MoonPies
reached the peak of their popularity during
the 1950s. They appealed to many workers because
they were cheap and filling. Around that time,
you could buy a MoonPie and a
soda for a dime. The popular legend suggests
that RC Cola became the drink of choice to
accompany a MoonPie because a serving of
RC Cola was typically larger than a serving
of Coca-Cola or other sodas. This combination
became inseparable and was often referred
to as "the working man's lunch."
A
popular jingle by Big
Bill Liston was composed in the early
1950s, called "Gimme an RC Cola and a
MoonPie." In the 1990s, the band NRBQ
(New Rhythm & Blues Quartet) re-recorded
the song. It was so popular among their fans
that they held a series of concerts called
"MoonPie Festivals."

MoonPie
Fun Facts
- The
MoonPie slogan is "The only one
on the planet."
- In
the past 10 years, a mini
MoonPie has been developed. It is about
half the size of the original MoonPie.
- There
is also a "Double Decker MoonPie"
made with two graham cracker cookies.
- Today,
MoonPies come in a variety of flavors -
strawberry, orange and lemon, as well as
the old-time favorites, chocolate, banana
and vanilla.
-
Millions of special-made mini MoonPies (wrapped
in purple foil) are thrown every year during
Mardi Gras.
- The
World Championship MoonPie Eating Contest
is held annually in the town of Oneonta,
Alabama. Of course, they always wash the
MoonPies down with an ice cold RC Cola.
Every
year in June there is a RC
and MoonPie Craft Festival in Bell
Buckle, Tennessee. There is a "RC-MoonPie Parade"
and contests with names such as "MoonPie
Song Contest" and "MoonPie Madness."
- During
the 1970s, the invention of the microwave
made eating a MoonPie even more enjoyable
- heated!
- In
nearly every store that carries food in
Nashville, TN, you will find MoonPies and
RC Colas on the shelves. Not only have RC
Cola and MoonPie survived and flourished
throughout the South, their popularity is
growing around the globe. It's not just
a Southern thing anymore.